APA (7th ed.) Citation

Melewar, T. C., & Merrilees, B. (2014). Advancing branding research: A qualitative agenda. Emerald Group Publishing Limited.

Chicago Style (17th ed.) Citation

Melewar, T. C., and Bill Merrilees. Advancing Branding Research: A Qualitative Agenda. [West Yorkshire, England]: Emerald Group Publishing Limited, 2014.

MLA (9th ed.) Citation

Melewar, T. C., and Bill Merrilees. Advancing Branding Research: A Qualitative Agenda. Emerald Group Publishing Limited, 2014.